Krombacher International Logo White

Cook Islands · Partner program

Bring

Krombacher
to

the Cook Islands.

We are looking for strategic partners in Avarua & northern Rarotonga, Muri & the south coast, Aitutaki & the Outer Islands and for resort hospitality. Exclusive territories.
Co-funded launch. 72-hour response.

Exclusive territory rights
— one Phase 1 partner per region

Co-funded launch marketing
— responsibly designed trade materials included

Direct line to the brewery
— a dedicated export contact in Krombach

Over 220 years of brewing
— Felsquellwasser® · Reinheitsgebot 1516

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Years of brewing
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German premium pils
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Export markets
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Years of brewing
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German premium pils
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Export markets
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What you get

A launch partnership – not just a supply contract.

We invest alongside our partners. You get a German premium brand, the budget for a professional market entry and a direct line to the people who brew it.

Exclusive territory rights

One Phase 1 partner per region, secured over a multi-year term.

Co-funded launch marketing
A shared budget for activations, point-of-sale material and venue launches.

Responsible-marketing brand kit

Ready-to-use materials that meet Cook Islands liquor licensing rules and international responsible-marketing standards from day one.

Access to TheHUB
Krombacher’s digital partner platform – orders, materials, dashboards.

Close-up of a laptop screen showcasing draught beer options with a focus on branding.
Krombacher The Hub Logo

The 24/7 digital home for Krombacher customers.

Get in touch

Ready to partner with us?

Tell us about your business. We will get back to you within 72 hours.

About Krombacher in the Cook Islands

Krombacher is one of Germany’s leading independent breweries – family-owned since 1803, brewed in the same Sauerland village for more than two centuries and exported to over 40 countries. In 2026 Krombacher is launching a Phase 1 partner program for the Cook Islands, selecting exclusive trade partners in Avarua & northern Rarotonga, Muri & the south coast, Aitutaki & the Outer Islands and for resort hospitality.

The Cook Islands are a compact, tourism-led market in which beer is almost entirely imported. Visitors from New Zealand, Australia and beyond fill resorts, restaurants and beach bars throughout the year, creating steady demand for quality European beer. Krombacher brings the German Reinheitsgebot of 1516 and its own protected water source, Felsquellwasser®, to this category.

The portfolio for the Cook Islands

Krombacher Pils is the flagship – Germany’s best-selling premium pils. The Phase 1 portfolio is completed by Krombacher Hell (the smooth lager), Krombacher Weizen (Bavarian-style wheat beer) and Krombacher 0,0% for the fast-growing alcohol-free segment.

Partners receive an exclusive multi-year territory, co-funded launch marketing, responsibly designed brand materials and 24/7 access to TheHUB – Krombacher’s digital partner platform.

Frequently asked questions

How do I become a Krombacher distributor in the Cook Islands?

Is Krombacher available in the Cook Islands?

Which Krombacher products will be available in the Cook Islands?

What makes Krombacher different from other German beer brands?

What support do Krombacher partners receive?

Where is Krombacher brewed?

How does Krombacher comply with alcohol marketing rules in the Cook Islands?

Avarua & northern Rarotonga

Avarua town centre

Avarua harbour & waterfront

Nikao & airport area

Arorangi

Muri & south coast

Muri Beach & Lagoon

Titikaveka

Ngatangiia

South-coast resorts

Aitutaki & Outer Islands

Aitutaki Lagoon resorts

Arutanga

Amuri

Lagoon cruise operators

Resort hospitality

Resorts & boutique hotels

Restaurants & beach bars

Duty free & airport retail

Weddings & events

Not for sale to persons under 18. Enjoy responsibly. Never drink and drive. Personal data is handled in accordance with applicable Cook Islands law.

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