Krombacher International Logo White

UK · Partner Program

Bring Krombacher to the UK.

Seeking strategic distribution partners across the UK. Co-funded launch. 72-hour response.

Dedicated distributor partnerships across the UK

Co-funded launch marketing – UK-compliant trade assets

Direct line to the brewery
— named export contact in Krombach

220 years of brewing trust
— Felsquellwasser® · Reinheitsgebot 1516

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Years of Brewing
#0
German pilsner
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Export markets
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Response SLA
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Years of Brewing
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German pilsner
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Export markets
0h
Response SLA

What you get

A launch partnership — not a shipping contract.

We invest alongside our partners. You get a German premium brand — including alcohol-free Krombacher 0,0% — the funds to launch it properly, and a direct line to the people who brew it.

Dedicated distributor partnership
One Phase 1 partner covering the whole UK market.

Co-funded launch marketing
Joint budget for activations, POS materials and on-premise launches.

UK-compliant toolkit

Brand assets aligned with UK alcohol labelling and advertising rules.

Access to TheHUB
Krombacher’s digital partner platform — ordering, assets, dashboards.

Close-up of a laptop screen showcasing draught beer options with a focus on branding.
Krombacher The Hub Logo

The 24/7 digital home for Krombacher customers.

Get in touch

Ready to partner with us?

Tell us about your business. We’ll come back within 72 hours.

About Krombacher in the UK

Krombacher is one of Germany's leading independent breweries – family-owned since 1803, brewed in the same Sauerland village for over two centuries, and exported to more than 40 countries. In 2026, Krombacher is opening a Phase 1 partner program for the United Kingdom, seeking strategic distribution partners across the whole country.

The UK is one of the world's largest beer-import markets, with strong demand for authentic German imports and a fast-growing no-/low-alcohol segment. Krombacher enters with the German Reinheitsgebot purity law of 1516, our protected Felsquellwasser® source, and the alcohol-free Krombacher 0,0%.

Portfolio for the UK

Krombacher Hell (5.0% ABV) is the flagship natural lager, alongside Krombacher Pils (the classic German pilsner) and Krombacher Weizen. Alcohol-free Krombacher 0,0% rounds out the range for daytime, sport and hospitality occasions.

Partners receive a co-funded multi-year launch package, a UK-compliant brand asset toolkit, and 24/7 access to TheHUB – Krombacher's digital partner platform.

Frequently asked questions

How do I become a Krombacher partner in the UK?

Is Krombacher available in the UK?

Which Krombacher products will be available in the UK?

What makes Krombacher different from other imports?

What support do Krombacher partners receive?

Where is Krombacher brewed?

How does Krombacher market responsibly in the UK?

England – South

London

South East

South West

East of England

England – North & Midlands

North West

North East & Yorkshire

West Midlands

East Midlands

Scotland

Central Belt

Highlands & Islands

Aberdeen & North East

Borders

Wales & Northern Ireland

South Wales

Belfast & Antrim

National on-premise

0,0% & retail

Not for sale to persons under 18. Alcohol abuse is dangerous to your health. Please drink responsibly. Data processed in accordance with UK GDPR and the Data Protection Act 2018.