India · Partner Program
Bring Krombacher to India.
Selecting strategic partners across North, West, South and national on-premise. Exclusive territories. Co-funded launch. 72-hour response.
Exclusive territory rights
— one Phase 1 partner per region
Co-funded launch marketing — responsible, compliant trade assets
Direct line to the brewery
— named export contact in Krombach
220 years of brewing trust
— Felsquellwasser® · Reinheitsgebot 1516
What you get
A launch partnership — not a shipping contract.
We invest alongside our partners. You get a German premium brand — including alcohol-free Krombacher 0,0% — the funds to launch it properly, and a direct line to the people who brew it.
Exclusive territory rights
One Phase 1 partner per region, secured for multiple years.
Co-funded launch marketing
Joint budget for activations, POS material and on-premise launches.
Responsible, compliant kit
Brand materials aligned with Indian state advertising and excise rules.
Access to TheHUB
Krombacher’s digital partner platform — orders, materials, dashboards.
Get in touch
Ready to partner with us?
Tell us about your business. We’ll come back within 72 hours.
About Krombacher in India
Krombacher is one of Germany’s leading independent breweries — family-owned since 1803, brewed in the same Sauerland village for over two centuries, and exported to more than 40 countries. In 2026, Krombacher is opening a Phase 1 partner program for India, selecting exclusive partners across North, West, South and a national on-premise network.
India is one of the worlds fastest-growing premium beer markets, with a booming metros on-trade and rising demand for no-/low-alcohol. In dry states such as Gujarat and Bihar, Krombacher leads with the alcohol-free Krombacher 0,0%, while alcoholic products are offered only where licensed. Krombacher enters with the German Reinheitsgebot purity law of 1516, our protected Felsquellwasser® source, and the alcohol-free Krombacher 0,0%.
Portfolio for India
Krombacher Hell (5.0% ABV) is the flagship natural lager, alongside Krombacher Pils (the classic German pilsner) and Krombacher Weizen. Alcohol-free Krombacher 0,0% rounds out the range for daytime, sport and hospitality occasions.
Partners receive an exclusive multi-year territory, co-funded launch marketing, responsible and compliant brand assets, and 24/7 access to TheHUB — Krombacher’s digital partner platform.
Frequently asked questions
How do I become a Krombacher partner in India?
Is Krombacher available in India?
Which Krombacher products will be available in India?
What makes Krombacher different from other brands?
What support do Krombacher partners receive?
Where is Krombacher brewed?
How does Krombacher market responsibly in India?
North
Delhi NCR
Gurugram
Chandigarh
Jaipur
West
Mumbai
Pune
Goa
Gujarat (0,0% only)
South
Bengaluru
Hyderabad
Chennai
Kochi
East & National
Kolkata
Hotels & tourism
National on-premise
0,0% & dry states
No sale to persons below the legal drinking age. Please drink responsibly. Do not drink and drive. Data handled under the DPDP Act 2023.